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Even when you’ve got solely a light curiosity in Japan, chances are high you’ve got heard of 弁当 bento. These single-serving packed meals with their (usually) neatly organized compartments of meals are ubiquitous in Japanese day by day life. Mother and father usually make them for youths to take to highschool and adults usually purchase pre-made bento lunches at work. Furthermore, prepare vacationers can take pleasure in scrumptious variations of those packaged meals that includes regional specialties, often called 駅弁 eki-ben.
Nonetheless, for all their comfort, there’s one facet of economic bento field lunches that has change into extra problematic in recent times as most nations attempt to attain the Sustainable Growth Objectives established by the United Nations, and that is the waste generated from the packing containers.
Headquartered in Hamamatsu Metropolis, Shizuoka Prefecture, Jishotei Co Ltd 自笑亭株式会社 has a brand new idea to deal with this drawback, along with offering different handy deserves. The meals and bento producer, which has been in enterprise for the reason that finish of the Edo interval within the Ansei period (1615-1868), launched a brand new product line known as おに弁 Oniben, a portmanteau of おにぎり onigiri, that means “rice ball,” and 弁当 bento.
In Oniben, high-quality steamed rice is fashioned into small open-faced bento field shapes and the scrumptious components, normally discovered inside an onigiri, are positioned inside.
Deserves of Oniben
— All the bento field (rice) could be eaten with one hand like a burrito.
— The straightforward packaging implies that solely a small quantity of trash is generated.
— Complies with the brand new Regulation on Recycling Plastic Supplies (which went into impact on April 1) in addition to SDGs.
— Simple to eat anyplace, corresponding to for a fast lunch, outside, throughout leisure actions, or at occasions.
Along with being offered at room temperature, Oniben may also be frozen utilizing a quick-freezing technique, thereby enabling distribution and gross sales as a frozen meals product additionally suited to long-term storage.
Of their promotional marketing campaign, Jishotei tapped the comedian manzai duo パックンマックン Pack’n Mack’n, essentially the most well-known member of which is U.S.-born and Harvard-educated comic, voice actor, DJ, entertainer and TV commentator Patrick Harlan, who goes by the stage title Pakkun. The duo additionally contributed concepts for a number of the varieties within the Oniben lineup.
Varieties
There are a complete of 12 varieties obtainable, together with these 5 which have been co-developed with Pack’n Mack’n:
パックンマックンコラボ「おに弁」 Pakkun’s hometown Colorado BBQ and Jishotei’s well-known short-neck clams Oniben: 350 yen
うなぎ「おに弁」 Eel Oniben: Grilled eel from Shizuoka Prefecture with secret sauce: 500 yen
しらす＆三ケ日牛「おに弁」 Whitebait and Mikkabi Beef Oniben: That includes deliciously fried and seasoned whitebait from the Enshu-nada Sea: 350 yen
三ケ日牛しぐれ「おに弁」 Mikkabi Beef Shigure Oniben: Scrumptious Japanese beef raised within the Mikkabi area of Shizuoka Prefecture is stewed and seasoned within the savory and candy しぐれ煮 shigure-ni fashion with soy sauce, ginger and mirin: 350 yen
焼きサバ「おに弁」 Grilled mackerel Oniben: Deliciously seasoned mackerel grilled on skewers: 350 yen
All costs listed above embrace tax.
Oniben could be bought at Jishotei outlets in JR Hamamatsu Station, the pinnacle workplace, and different areas within the Hamamatsu Metropolis space.
For extra info, go to the corporate’s official web site right here.
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- Exterior Hyperlink
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https://grapee.jp/en/
© grape Japan
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