Dear, Klairs, a Representative Skincare Brand of Wishcompany Receives the Grand Prize of Vegan Cosmetic of the Year 2022 Award from the Korea Customers Forum

SEOUL, South Korea–(BUSINESS WIRE)–Expensive, Klairs, a consultant skincare model of Wishcompany (CEO Park Soungho) specializing in Korean magnificence manufacturers, contents, and commerce, obtained the grand prize of Vegan Beauty of the 12 months 2022 within the Model of the 12 months Awards hosted by Korea Prospects Discussion board.

The Model of the 12 months Awards hosted by the Korea Prospects Discussion board is probably the most vital annual model award in Korea that selects and awards the model of the 12 months by means of nationwide client polls. This 12 months’s on-line polls and one-on-one phone surveys have been performed from July 4 to 17.

On this survey, the first age group that chosen Expensive, Klairs was the 20s and 30s, composed of 75.33% feminine and 23.67% male. One of many eye-catching options is that the model obtained increased scores from the one-on-one phone surveys. The phone survey, which focused 1,000 Technology MZ customers who’ve vegan beauty expertise, exhibits higher accuracy than on-line polls.

“We’re greater than grateful to obtain the Model of the 12 months Award that’s acknowledged by its equity and reliability by means of the nationwide client polls,” Wishcompany CEO Park Soungho mentioned. “We are going to attempt to develop into Korea’s main vegan beauty model primarily based on Expensive, Klairs’ philosophy of pursuing a balanced life.”

Expensive, Klairs has established itself as a gentle vendor in main distribution channels in 64 international locations excluding China, such because the US, Europe, and Southeast Asia. It’s also implementing campaigns specializing in Technology MZs who pursue vegan-friendliness and sustainability.

Expensive, Klairs is a model launched in 2010. All Expensive, Klairs merchandise comprise vegan components, and have accomplished vegan certification by PETA, a world animal rights group. As well as, top-selling merchandise just like the Supple Preparation Facial Toner and Freshly Juiced Vitamin Drop have surpassed 2 million bottle gross sales, changing into international million sellers at house and overseas.