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A complete of 445 individuals aged 18 to 65 responded to the web survey, which aimed to measure attitudes and present practices round cosmetics use.
Nearly all of the individuals had been aged betwen 18 and 35 (328, 73.7%), and simply over half had a month-to-month revenue of lower than BND1000 (USD700) (229, 51.5%). Regardless of this, they reported spending greater than BND100 (USD70) monthly on beauty merchandise (354, 79.6%).
The analysis crew, from universities in Brunei, Malaysia and Indonesia, additionally assessed shopper attitudes to beauty security, in what they declare was a ‘first-of-a-kind’ examine within the nation.
The wrote within the Worldwide Journal of Environmental Analysis and Public Well being: “Attitudes in direction of protected use of cosmetics had been usually excessive amongst our examine individuals. A excessive share of them agreed or strongly agreed that the usage of cosmetics could cause allergy symptoms (231, 51.9%), can enhance one’s bodily look (391, 87.8%), and may enhance self-confidence (405, 91.1%).
“Greater than half of the individuals (289, 54.9%) agreed or strongly agreed that earlier than the cosmetics are offered in the marketplace they should be properly examined in laboratories. Solely 19.3% (n = 86) agreed that utilizing cosmetics could cause reproductive well being issues.”
Social media momentum
Whereas respondents reported utilizing a broad vary of sources to achieve cosmetics information and determine on purchases, social media was the clear entrance runner.
“Research individuals are likely to depend on quite a lot of sources for details about which cosmetics to purchase or use, akin to relations (22.1%), mates (25.7%), social media (43.3%), tv (7.4%), and others Almost half of the individuals reported that social networking websites offered them with information about what cosmetics to purchase and use. Different sources reported embody counselling from a beautician or aesthetician, store posters, pharmacy retailer posters, and journal commercials,” they wrote.
By way of merchandise, it was discovered that numerous individuals use sunscreen with SPF 50 and above, together with pores and skin or lip merchandise containing Vitamin A.
Whereas cosmetics laws had been tightened in Brunei within the form of the Medication (Beauty Merchandise) Regulation in 2007, consistent with the ASEAN (Affiliation of Southeast Asian Nations) Beauty Directive (ACD), the researchers consider there’s additional must strengthen ‘cosmovigiliance’.
They concluded: “The objective of this examine was to discover the general public’s attitudes and practices relating to the protected use of cosmetics. We are able to study and perceive the general public’s viewpoints on the definition and the protected use of cosmetics on account of the examine’s findings. As well as, this examine encourages the continuation of cosmetovigilance, which is beneficial for the protected monitoring of cosmetics utilization.
“By means of this, any adversarial response from the usage of cosmetics could be detected and prevented. Subsequently, consideration must be given to additional strengthening the thought of cosmetovigilance amongst customers, distributors, and different stakeholders.”
Supply: Worldwide Journal of Environmental Analysis and Public Well being
https://doi.org/10.3390/ijerph191710584
“Cosmetics: What Do Bruneian Feminine Adults Imagine?”
Authors: Lengthy Chiau Ming, et al
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