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Engineer’s High quality Nepal Pvt Ltd (EQ Nepal) is Nepal’s licensed distributor of family residence home equipment for Midea. It has been bringing luxurious, premium, and high-end merchandise for smaller home home equipment within the Nepali market since 2020.
“EQ Nepal believes in enhancing life and providing shoppers brand-name companies at cheap costs,” says Gyanendra Raj Luitel, president of the corporate.
Luitel spent greater than 20 years dwelling in China, the place he gathered information and publicity for beginning the enterprise in Nepal. After returning residence, he began his enterprise regardless of the Covid-19 pandemic.
He says a lot of his pals and family members suggested him in opposition to beginning a enterprise in the course of the low instances of the pandemic, however his pondering was precisely the other.
He noticed it as a private problem with a possible to change into a game-changer in Nepali residence equipment market.
“I believed it was a chance to develop as a result of post-covid the market situation was going to alter,” he says.
EQ Nepal offers in must-have kitchen merchandise, just like the cooking hob with a timer system, the primary ever within the Nepali market, and the kitchen chimney unit that ensures higher suction energy and fewer noise.
“We’re bringing trending merchandise to the Nepali market,” says Luitel. “And to date, they’ve been acquired properly by our prospects, with none complaints.”
Subsequent, the corporate is planning to introduce a dishwasher that may be managed by the so-called ‘web of issues’ (IoT) by way of the Midea app.
“We plan to be the primary firm to convey new applied sciences to Nepal, and we’re working actually laborious in direction of it,” says Luitel, who believes that model worth is the important thing to long-term satisfaction and high quality of life.
“We’re coping with branded items which might be additionally inexpensive,” he provides.
Vinay Kumar Shah, vice-president of EQ Nepal, says the corporate desires to improve the approach to life of not only one part of Nepali society, however everybody.
“All of us deserve a snug life and we intention to offer that with high quality and vary. Midea is for all of us,” he says.
The corporate believes that when individuals purchase low-quality merchandise from the market, the longevity of the product shouldn’t be sufficient. Additionally, a non-brand product doesn’t have spare components accessible available in the market in the event that they get damaged.
“I agree that branded merchandise come at a bit pricier finish, however to take a look at this in the long run,” says Luitel. “Non-brands have a brief life span and they’re laborious to repair. It will finally value you extra.”
The corporate locations excessive belief in Midea merchandise and it’s right here to show that to the Nepali prospects. Thus far so good.
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