[ad_1]
With the extension of the partnership with SLC, SPN will now have the printed rights of the England and Wales Cricket Board and Pakistan Cricket Board.
The broadcaster will completely televise and reside stream the senior males’s cricket matches hosted by SLC throughout the time period of the settlement. For the Sri Lanka market, Sony solely has the pay-television rights.
Throughout the four-year rights cycle, India, Australia, England, New Zealand, Pakistan, South Africa, West Indies, Eire, and Afghanistan will tour Sri Lanka.
The Indian cricket staff will tackle Sri Lanka on their house turf in 2024 and 2026. After a two-year hiatus, Group India will play 3 ODIs and three T20Is towards Sri Lanka in July 2024. Group India will return to Sri Lanka in August 2026 to play their first Check sequence (2 matches) within the nation since 2017.
Rajesh Kaul, Chief Income Officer – Distribution & Worldwide Enterprise and Head – Sports activities Enterprise, Sony Footage Networks India: “We’re completely happy to increase our long-standing and profitable partnership with Sri Lanka Cricket. The present Asian cricket champion, Sri Lanka, is a formidable staff within the continent and the prolonged partnership with Sri Lanka Cricket will interact cricket followers throughout markets. We’ll proceed our momentum to serve cricket followers with high quality worldwide cricket.”
Ashley De Silva, CEO, Sri Lanka Cricket: “We’re extraordinarily completely happy to proceed our partnership with Sony Footage Networks India, a global entity with a powerful profile, and are assured that it’ll assist us attain the specified international viewers with the video games performed at house.”
[ad_2]
Source link
