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The corporate gained within the Toddler and Youngster Vitamin class for its upgraded HK MJN A+ components.
HONG KONG SAR – Media OutReach – 17 April 2023 – Mead Johnson Vitamin Hong Kong (“Mead Johnson”) clinched the highest award for its HK MJN A+upgraded components within the Toddler and Youngster Vitamin class on the current Hong Kong Enterprise Higher Bay Space Enterprise Awards 2022. For greater than a century, Mead Johnson Vitamin has led the way in which in creating protected, high-quality, modern paediatric vitamin merchandise, guided by the mission to nourish the world’s kids for a greater begin in life.
Mead Johnson designed HK MJN A+ upgraded components to offer infants and kids one of the best begin in life. Mead Johnson Vitamin made the components accessible to South China mother and father with a regionwide marketing campaign. By means of the challenge, Mead Johnson distributes the components throughout Mainland China utilizing cross-border platforms while driving shopper engagement and enhancing mother or father data.
The HK MJN A+ components is Mead Johnson’s first that included DHA and ARA as elements. Because the Hong Kong launch of HK MJN A+ in 2000, shoppers have repeatedly rated it as the highest toddler milk components for over ten consecutive years. Additionally it is the main model paediatricians suggest for baby mind growth in Hong Kong. The brand new HK MJN A+ upgraded components provides HMO, a dietary ingredient recognised by high researchers in recent times.
Mead Johnson used on-line and offline channels to distribute the HK MJN A+ upgraded components throughout free commerce zones. The corporate additionally made product-related data available, permitting mother and father to make the higher selection for his or her kids’s dietary wants.
The participating HK MJN A+ improve launch impressed a whole lot of companions and channel prospects to help mother and father throughout the launching occasion. Moreover making high-quality toddler and baby vitamin merchandise accessible, the companion community ensured that oldsters acquired high quality service {and professional} help. Mead Johnson adopted up by sharing scientific data on vitamin and parenting on social media to maintain the mother and father engaged and knowledgeable.
The marketing campaign earned constructive phrase of mouth and proposals by shoppers on Wechat, Xiaohungshu, TikTok, and child vertical social platforms.
“We transcend offering high-quality merchandise and proceed to drive innovation in toddler and baby vitamin merchandise. We collaborated with healthcare professionals to assist mother and father deal with issues and difficulties in child care and parenting. The objective was to empower mother and father so they might give their kids a greater begin in life,” stated Mr Pankaj Agarwal, Common Supervisor, Cross Border, Hong Kong & Taiwan of Mead Johnson Vitamin (Hong Kong) Restricted.
The distinguished HKB Higher Bay Space Enterprise Awards honours excellent firms for his or her wonderful efficiency and dedication to driving collaborative and financial growth between Hong Kong and the Higher Bay Space.Hashtag: #MeadJohnson
The issuer is solely answerable for the content material of this announcement.
About Mead Johnson Vitamin (Hong Kong) Restricted
Mead Johnson Vitamin has been established for greater than a century. Since its founding in 1905, the famend toddler and baby vitamin model has led the way in which in creating science-based pediatric vitamin merchandise, guided by the mission to nourish the world’s kids for a greater begin in life. Presently, Mead Johnson Vitamin gives greater than 70 merchandise in over 50 international locations.
Glorious high quality has helped Mead Johnson Vitamin earn the belief of nutritionists and oldsters. Its devoted and rigorous strategy, steady innovation, tireless pursuit of excellence, and caring suggestions to the group have additionally helped set up a great model picture.
Mead Johnson Vitamin (Hong Kong) Restricted has been in Hong Kong for over half a century. It gives Hong Kong mother and father with high-quality, science-based merchandise, numerous parenting data, {and professional} recommendation, gaining belief and assist from mother and father.
Mead Johnson Vitamin’s scientists and healthcare professionals are focusing their efforts on the components for kids with particular vitamin wants. Mead Johnson Vitamin is likely one of the only a few manufacturers that insists on producing the components for kids with particular wants, giving them hope.
For extra data, go to 
http://www.meadjohnson.com.hk/
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