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B2B Collaboration Allows Business-First Rollout in Resorts
HONG KONG SAR – Media OutReach – 15 September 2023 – bonaqua®, Hong Kong’s main bottled water model1, has been selling sustainable improvement for years. Echoing the model’s mission to repeatedly discover sustainable options, bonaqua® grew to become a sponsor of this yr’s “ReThink Sustainable Growth Enterprise Discussion board and Options Expo” (ReThink Expo). A “bonaqua® Sustainability Journey and Refill Station” was put in on the expo to showcase the corporate’s dedication to enhancing packaging and selling sustainability through the years. In the meantime, bonaqua® unveils its mineralized water in returnable glass bottles, marking a pioneering B2B collaboration with the lodge {industry}. This collaboration advances bonaqua®’s sustainability imaginative and prescient by way of a 100% returnable glass bottle design.
bonaqua® believes that the introduction of its new returnable glass bottle merchandise to the lodge and B2B industries may also help drive company dedication to sustainability. Beginning in September 2024, bonaqua® mineralized water in returnable glass bottles will likely be out there at totally different resorts, motivating lodge company and its staff to undertake these eco-friendly options and develop recycling habits.
Designed with eco-friendly components together with recycled supplies, bonaqua® mineralized water in returnable glass bottles is specifically designed for the wants of the lodge {industry}, who shares a standard aspiration on sustainability. Key options of the brand new bonaqua® mineralized water in returnable glass bottles embrace:
- Recyclability: Product of high-quality food-grade glass, bonaqua® mineralized water in returnable glass bottles is designed to be 100% recyclable and returnable, considerably decreasing carbon emissions.
- Sturdiness: bonaqua® mineralized water in returnable glass bottles has a shelf lifetime of as much as three hundred and sixty five days.
- Compatibility: bonaqua® mineralized water in returnable glass bottles at the moment is available in 250ml and 750ml bottles, catering to totally different wants of the resorts. For instance, the 250ml bottle can be utilized for enterprise convention contributors, whereas the 750ml bottle might be positioned in visitor rooms for each day consumption. (Inserting two complimentary 750ml bottles in every visitor room will assist cut back refilling frequency and workers workload.)
- Straightforward operation: The returnable bottle crates are lightweight and space-saving, simple to retailer and transport for straightforward each day dealing with by lodge workers.
- Established transportation system: A bottle return mechanism is about up with taking part key clients. A number of transportation options can be found to go well with totally different buyer wants, supported by an expert logistics group to make sure correct recycling.
The introduction of bonaqua® mineralized water in returnable glass bottles additionally aligns with The Coca-Cola Firm’s imaginative and prescient of a ‘World With out Waste’ – a world dedication to gather and recycle each bottle or can that the corporate sells by 2030.
Marella Canepa Risso, Franchise Operations Director, Hong Kong and Macau at The Coca-Cola Firm, mentioned, “As Hong Kong’s hottest bottled water model, bonaqua® has been repeatedly exploring packaging breakthroughs to cut back product packaging and improve bottle recyclability. We’ve additionally been selling public consciousness on sustainability by way of neighborhood campaigns akin to ‘Energy of Much less’ and ‘Select Much less’, educating the general public about correct recycling and fascinating the neighborhood to construct a World With out Waste collectively.” Marella added that the corporate has already been receiving orders for bonaqua® mineralized water in returnable glass bottles from resorts: “That is an industry-first rollout within the resorts. By becoming a member of fingers with the lodge {industry}, we will make important strides in sustainability. We hope that this collaboration will encourage different industries to prioritize sustainability and work collectively in direction of a greener future.”
Packaging improvements and sustainability efforts assist set up bonaqua® as a sustainable model
The “bonaqua® Sustainability Journey and Refill Station” on the Rethink Expo not solely showcased numerous bonaqua® bottled water packaging designs, but in addition, with a water refill station, invited guests to make use of their refillable water bottles and invite them to rethink their sustainability habits.
Bonaqua® believes that the introduction of RGB to the hospitality and B2B industries will drive company dedication to sustainability. On the identical time, by encouraging company and staff to make use of these eco-friendly options and get into the behavior of recycling, this marketing campaign can increase public consciousness round environmental safety and encourage them to undertake sustainable existence.
Bonaqua® has repeatedly labored to enhance its packaging with the purpose of decreasing carbon emissions and rising recyclability. Through the years, it has launched bottled water packaging choices from “Light-weight Twistable Bottle”, bonaqua® mineralized water (two litres or much less) fabricated from 100% rPET recycled supplies, and particular person sale label-less bottled water. With the introduction of bonaqua® mineralized water RGB this yr, the corporate is driving additional collaboration between industries, additional advancing towards its sustainability targets.
The launch of bonaqua® mineralized water in returnable glass bottles additional enhances the model’s dedication to a sustainable future. Since 2020, all domestically produced bonaqua® mineralized water merchandise (2L or beneath) have adopted 100% rPET (recycled plastics) for manufacturing of bottles, every of which weighs 11.8g (per bonaqua®’s 500 ml bottle), that’s 52.8% lighter than a typical PET bottle discovered out there, which weighs 18 – 32g2, serving to to cut back carbon footprint by 29% 3 as in contrast with most different manufacturers in Hong Kong. In 2022, bonaqua® launched its first label-less bottled water for particular person sale, additional decreasing packaging waste and enhancing recyclability by way of progressive product packaging.
Earlier this yr, Coca-Cola Hong Kong staged the first-ever “Recycle Bar”, that includes 30 items of 3D-printed bar furnishings made out of 18,000 recycled plastic bottles, in addition to a set of rPET-turned on a regular basis gadgets. The exhibit highlighted the significance and advantages of recycling plastic bottles. This time round, bonaqua® displayed furnishings constituted of rPET on the ReThink Expo with a message loud and clear: used PET bottles might be given a brand new life – time and again – if returned and recycled correctly.
If any clients are fascinated by studying extra in regards to the bonaqua® mineralized water in returnable glass bottles, please be happy to contact the Swire Coca-Cola Hong Kong customer support hotline at +852 2210 3888.
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1Nielsen MarketTrack Service knowledge exhibits that bonaqua® was ranked first in Gross sales Quantity (Litre) within the Packaged Water class for the 15-year interval ending November 2021 for Whole Supermarkets, CVS, Drug Shops, Provision Shops and Comfortable Drink Shops in Hong Kong.
2 bonaqua®’s 500 ml bottle weighs 11.8g, which is lighter than the everyday PET bottle discovered out there, which weighs 18 – 32g. (Supply: New Life Plastics Ltd – https://www.nlplastics.com.hk/pet-hdpe/)
3 Refers to bonaqua® 500ml solely.
Primarily based on analysis carried out by a neighborhood college, ‘Consequential Life Cycle Evaluation Outcomes for the Growth of bonaqua® Environmental Claims’ (July 22, 2022)
In contrast with the opposite top-selling bottled water manufacturers in Hong Kong primarily based on Neilson Retail audit (2021) for the 500mL plastic bottle class, the bonaqua® bottle has a complete CO2e that’s 29% decrease than a median bottle.
Hashtag: #bonaqua
The issuer is solely answerable for the content material of this announcement.
About The Coca-Cola Firm
The Coca-Cola Firm is a complete beverage firm, providing over 500 manufacturers in additional than 200 nations. In Hong Kong, the corporate has a portfolio masking glowing, sweetened and unsweetened tea, juice, sports activities drink, water, enhanced hydration drinks, and many others. Now we have 15 manufacturers providing 70 totally different variants akin to “Coca-Cola”, “Coca-Cola No Sugar”, “Coke Plus”, “Sprite”, “Fanta”, “Schweppes”, “OOHA”, “Bonaqua” Mineralized Water, “Genuine Tea Home”, “Minute Maid”, “Minute Maid Qoo”, “Yeung Gwong”, “Aquarius”, “Healthworks”, and “Kochakaden” CRAFTEA”. We’re always remodeling our portfolio, from decreasing sugar in our drinks to bringing progressive new merchandise to market. Be taught extra at 
https://www.coca-colacompany.com/ and observe us on Fb and Instagram.
About Swire Coca-Cola HK
Swire Coca-Cola HK (SCCHK) has been the approved bottler and distributor of The Coca-Cola Firm since 1965. It’s the main non-alcoholic beverage producer in Hong Kong which serves a variety of drinks together with “Coca-Cola”, “Sprite”, “Fanta”, “Schweppes”, “Bonaqua” Mineralized Water, “Aquarius”, “Minute Maid”, “Minute Maid Qoo”, “Genuine Tea Home”, “fuze tea”, “HealthWorks”, ,”Yeung Gwong”,, and “Monster”. Other than the merchandise of The Coca-Cola Firm, SCCHK additionally distributes “Nestea” tea drinks, “Nestle” ready-to-drink espresso and milk tea.
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