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It’s been nearly ten years since Starbucks debuted its particular “Chilled Cup” collection at Japanese comfort shops in 2005, and one we look ahead to attempting yearly is the limited-edition Sakura selection.
This yr, we’re being handled to Sakura Matcha with Sakura Jelly, which mixes “the beautiful scent of cherry blossoms, matcha and milk, and the enjoyable texture of cherry blossom jelly.”
▼ Although it’s not expressly talked about by the chain, the drink additionally comprises seven-percent “もも果汁” (“peach juice”).
The design on the cup is all the time completely different, and this yr’s sample catches the attention with various shades of pink, alongside splashes of inexperienced for distinction, to symbolize the matcha component. The sakura listed below are in full bloom, and the cup itself includes a dome-shaped cap harking back to the Frappuccino drinks offered at Starbucks shops.
To assist get everybody within the temper for cherry blossom season, Starbucks shall be holding a particular marketing campaign for Japanese residents, the place 10 individuals shall be chosen by lottery to win a particular picnic set. To enter, comply with the Starbucks CPG official Twitter account and publish “the belongings you wish to take pleasure in throughout cherry blossom season” below the marketing campaign tweet when it seems on February 6.
As well as, 1,000 individuals who add the official Starbucks CPG account as a pal on the Line messaging app and ship a picture of the Sakura Chilled Cup after buying it will likely be randomly chosen to win an authentic tote bag.
▼ Each campaigns run from February 6 to March 4.
Starbucks says the Sakura Matcha with Sakura Jelly is an expensive dessert drink good for spring, and it’ll be launched at comfort shops nationwide from February 6 at a beneficial retail value of 230 yen.
Supply, photos: Press launch
Learn extra tales from SoraNews24.
— Starbucks Sakura Frappuccino blooms in Japan 【Style Take a look at】
— Starbucks Japan including crunchy blooming sakura topping choice to all Frappuccinos this spring
— Starbucks’ latest Japanese Frappuccinos begin promoting out earlier than happening sale
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https://soranews24.com/2024/01/31/starbucks-japan-unveils-first-sakura-drink-for-cherry-blossom-season-2024/
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