Muscat: Furthering its legacy of rewarding buyer loyalty by means of purposeful and impactful promotions, Bahar, the flagship model of The Nationwide Detergent Firm (NDC), has efficiently concluded its largest-ever nationwide promotion, “Purchase Bahar, Personal Your Dream Defender”, with the official handover of the brand-new Land Rover Defender 110 to the fortunate winner Mr. Muhammed Mubarak Al Muqaini. The marketing campaign generated super pleasure throughout Oman, turning on a regular basis purchases into memorable profitable moments for hundreds of shoppers.
The promotion invited prospects to buy any Bahar, Farah, Pinex or Spark product value OMR 4 or extra to obtain a raffle coupon. The extremely anticipated raffle draw noticed one lucky participant win the enduring Land Rover Defender 110, together with 75 grand prizes, together with the newest iPhone 16 fashions, Samsung Galaxy S25 smartphones, and 50 grams of gold. As well as, the marketing campaign featured a variety of assured scratch-and-win prizes, reinforcing its highly effective message: Everyone seems to be a Winner.
Commenting on the profitable conclusion of the marketing campaign, Mr. Murali Sundar, CEO of NDC, mentioned: “At Bahar, our dedication extends past delivering superior-quality merchandise — we try to create significant worth and memorable experiences for our prospects. The overwhelming participation on this promotion is a testomony to the belief our prospects place in us. We’re delighted to reward that loyalty and sit up for bringing in additional purposeful initiatives sooner or later. We might additionally like to increase our honest because of all our commerce companions for his or her sturdy assist in making this promotion an awesome success by offering enhanced visibility and outstanding in-store placement for our manufacturers which performed an important function in driving shopper engagement and participation.”
Echoing this sentiment, Mr. Anish Kumar, Head of Gross sales and Advertising at NDC, added:
“This marketing campaign was designed to rejoice our prospects and to specific our deep appreciation for his or her continued assist. The joy we witnessed, from coupon assortment to the raffle draw and the ultimate handover- displays the sturdy bond Bahar shares with households throughout Oman and the broader GCC.”
As a proud Omani model, Bahar continues to guide the market with its superior-quality house and private care merchandise. Backed by a legacy of innovation, sturdy market perception, and an agile method to shopper tendencies, the model stays dedicated to driving sustainable progress and creating differentiated worth. By means of steady product enhancement and purposeful model initiatives, Bahar maintains its standing as a trusted identify in Oman’s fast-moving shopper items sector.
