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From the spare bed room in her dad and mom home to a full fledged enterprise, Covington native Haley Ellis is bringing her goals to actuality.
Ellis is the founding father of Worthy Clothes Co., a boutique proper right here in downtown Covington that sells ladies’s clothes, footwear and equipment.
The shop is full of trendy, stylish garments, however with a selected really feel and elegance that caters to a mess of vogue types.
One factor that stands out upon getting into the shop is a vibrant signal behind the counter that claims “Flawed & Nonetheless Worthy.” This motto is very necessary to Ellis, signifying the which means behind the complete enterprise.
“I’ve ‘Flawed and Nonetheless Worthy’ [as the slogan] as a result of everybody has flaws which implies you’re not much less worthy of something,” Ellis stated. “I would like [people] to have a optimistic outlook on boutiques and be very welcoming [to everyone].”
Ellis is a lifelong resident of Covington, graduating from Eastside Excessive College in 2020. With a ardour for vogue and the backing of a strong assist system, Ellis determined to comply with her dream and opened Worthy in 2021.
After months of on-line gross sales solely, the enterprise took a leap ahead when Worthy moved into its first bodily location in downtown Madison.
This expertise was a bit daunting for Ellis – who was simply 20 years previous on the time – however a rewarding one which taught her the way to correctly run a enterprise.
“It was fairly wild as a result of I’m so younger so I used to be having to determine the way to do every part and run a enterprise on the similar time,” Ellis stated. “However with out the assistance of my mother I actually wouldn’t have been capable of do every part as a result of she is a enterprise girl and along with her management it’s actually helped me change into a very good boss and assist my retailer change into profitable. It was arduous however with quite a lot of work, it was good.”
Worthy remained in Madison for simply over a yr, gaining expertise and mastering the way to run a boutique of her personal.
However for Ellis, Madison didn’t really feel like house. That feeling solely resided in Covington.
“I simply didn’t really feel like that [Madison] was house as a result of I needed my hometown [Covington] to be my house,” Ellis stated.
On Oct. 26, Worthy made the official announcement that the shop could be leaving the Madison location and shifting to Covington.
Inside weeks, Ellis and her group moved the shop at a fast tempo, opening for the primary time on the Lighting of the Sq. occasion on Nov. 16.
Now with a group of three different workers, the shop is open for all patrons to come back.
Worthy may have its “grand re-opening occasion” on Friday Dec. 8 from 4:30-7 p.m. at 1108 Clark St. Refreshments, giveaways, reductions and extra will likely be supplied on the occasion.
As a enterprise proprietor in her hometown, Ellis is trying ahead to the assist that may come from being again house versus wherever else.
“I’ve a very good assist system in Covington… a hometown really feel.” Ellis stated. “Covington actually desires to offer again to the individuals who open shops and run companies.”
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