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Working intently along with prospects on their digital transformation, Konica Minolta says that in a digital period there are good enterprise causes for speaking by means of a number of cross-media channels, and never simply through paper-based media. The marketing campaign will give attention to the brand new enterprise alternatives, which Konica Minolta says are in every single place. It simply takes a spark to convey extra prospects to life by embracing new strategies and creating distinctive buyer experiences.
Drawing on native experience backed by a worldwide organisation with over 40 years of expertise in digital printing, Konica Minolta’s portfolio of {hardware}, software program and companies has been designed to ignite prospects for purchasers – no matter and wherever they could be.
As Covid-19 has been accelerating the traits from commodity to high quality and from one measurement suits all to customisation and personalisation, excessive worth digital printing continues to speed up. Take packaging with specialty printing and enhancements as one instance, which have greater than 46% greater high quality notion.
Koji Asaka, Senior Supervisor, IP Product Advertising of Konica Minolta Enterprise Options Asia stated: “The great development in areas resembling labels and packaging through the pandemic and past has highlighted the necessity for a artistic marketing campaign to create model tales by means of excessive worth touchpoints, which could be formed by means of our in depth product portfolio to assist prospects thrive. In a brand new period for printing – the place tales and experiences are delivered to life, our goal is to construct the long run along with our prospects to assist them create new enterprise alternatives.”
Hui Ying, Supervisor, PP Product Advertising of Konica Minolta Enterprise Options Asia additionally added: “As a trusted associate, our Igniting Print Prospects portfolio means we will help print companies service new market segments, construct stand-out artistic items, and optimize workflow. Our options are designed to assist discover efficiencies, increase productiveness and improve versatility, liberating companies to maximise revenue and guarantee clear aggressive benefit. No matter our prospects’ targets, we’ll work with them to drive change utilizing our revolutionary digital printing resolution, creating distinctive print supplies and increasing their market past their present attain.”
About Konica Minolta Enterprise Options Asia
Konica Minolta Enterprise Options Asia, based mostly in Singapore, is an entirely owned subsidiary of Konica Minolta Inc., Tokyo, Japan. With its experience in imaging, knowledge processing and data-based resolution making, Konica Minolta creates related options for its prospects and solves points confronted by society.
As a digital office resolution supplier, Konica Minolta helps its shoppers to determine and unlock the potential digitalisation to assist corporations attain the following stage within the digital maturity of their organisation by rethinking the office.
Konica Minolta’s Igniting Print Prospects providing helps printers, converters and model house owners maximize workflow automation to extend effectivity. The corporate delivers consultancy in all communication issues in addition to top-of-the-line manufacturing, packaging and label printers. Its ending gadgets create print merchandise that stand out and create added worth. Konica Minolta has established itself because the manufacturing printing market chief for greater than a decade (InfoSource).
With its dedication to the Sustainable Growth Targets (SDGs), Konica Minolta has pledged to constantly pursue its sustainability and social accountability objectives. The corporate has been repeatedly acknowledged for its wealthy historical past of social contribution in addition to for working in direction of attaining the SDGs all through its enterprise and is listed amongst “2021 World 100 Most Sustainable Firms within the World”, additionally having acquired the very best stage in EcoVadis Sustainabilty Scores.
Worldwide, the corporate has over 43,000 workers and is working in over 150 international locations.
For extra data, please go to https://www.konicaminolta.sg/enterprise/konica-minolta-igniting-print-possibilities-with-new-campaign-to-help-customers-see-the-potential/
#KonicaMinoltaBusinessSolutionsAsia
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