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Abu Dhabi Media, Starzplay companion to win unique rights to stream Italian Serie A soccer league for subsequent three seasons
ABU DHABI: Abu Dhabi Media, the UAE’s main public service broadcaster and media firm, and Starzplay, the Center East and North Africa area’s fastest-growing subscription video-on-demand service, have secured unique rights to stream the premium Italian Serie A contest, in addition to the Coppa Italia (Italy Cup) and Supercoppa Italiana (Italian Tremendous Cup), for the subsequent three seasons starting this yr.
The Italian Soccer Federation granted the rights to ADM and Starzplay, which can broadcast one of the vital highly effective European leagues to soccer followers throughout the area.
Starzplay’s attain of over 2.1 million regional subscribers will supply Serie A golf equipment’ most visibility throughout a inhabitants of 400 million folks. ADM and Starzplay have been strengthening their collaboration in an effort to bolster the sports activities providing, similar to AFC, UFC, FIFA Membership World Cup, for fanatics within the area.
Haitham Al-Kathiri, appearing government director of Abu Dhabi TV Community, stated: “AD Sports activities’ acquisition of the unique broadcast rights to Italian League (Serie A), Italy Cup (Coppa Italia) and Italian Tremendous Cup (Supercoppa Italiana) confirms our main place, and highlights our technical experience and media portfolio. We’re trying ahead to broadcasting the competitions in partnership with Starzplay, which is loved by tens of millions of soccer followers around the globe.
“This milestone comes according to the digital transformation of AD Sports activities Channel, which has an in depth monitor report in overlaying crucial sports activities competitions the world over with professionalism and impartiality.”
He added: “Pushed by its status in overlaying probably the most distinguished and largest native and worldwide tournaments with the most recent applied sciences and according to the best requirements of worldwide broadcast high quality, AD Sports activities will proceed to fulfil the expectations of viewers by offering premium HD audio and video protection.”
Danny Bates, Starzplay chief industrial officer, stated: “Sports activities within the OTT area is a big focus for us, and we’ve got been investing within the reside sports activities class over the past yr with our platform witnessing a powerful subscription progress. As a part of our long-term technique, we’re constructing this content material class into one in all our core merchandise, providing one of the best in sports activities leisure to subscribers throughout the area. With our stellar technical and buyer assist, Starzplay at present is undoubtedly one of the best positioned platform to grab this unbelievable alternative.”
He stated: “Abu Dhabi Media has been a robust catalyst in driving the sports activities portfolio for Starzplay, and we’re proud to companion with them as soon as once more to carry the favored Italian League to regional followers. Our skill to pitch and safe the unique broadcast rights for one of many high European leagues in a extremely aggressive bid, is a testomony of our power collectively as a workforce. We’re assured that there’s a big untapped market in MENA which can assist our targets for the approaching years, and we stay up for extra class choices sooner or later.”
Starzplay has added one other prestigious sporting league to its rising portfolio of reside sports activities occasions providing fanatics throughout the area premium and probably the most sought-after content material. Serie A will likely be core to Starzplay’s sport providing, which can embody different premium worldwide and regional property, such because the Asian Soccer Confederation, Final Combating Championship, Abu Dhabi Sport channels and FIFA occasions, such because the latest FIFA Membership World Cup hosted in Abu Dhabi.
To look at the Italian League, sports activities followers can subscribe to the sports activities pack by visiting Starzplay.com. Subscription will entitle subscribers to entry different sports activities and competitions along with the Italian League.
With 1000’s of hours of premium content material, together with reside sports activities, Starzplay is the main streaming platform within the MENA area, reaching over 2.1 million subscribers. The service is obtainable in 19 international locations throughout the Center East, North Africa and Pakistan.
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