Film merch is big business for fashion brands. But will the hype fizzle? |
Propelled by the likes of Marvel’s flicks and ‘Barbie,’ movie merch is trend’s goldmine. However will it survive rising shopper...
The 8 Chinese buzzwords that defined 2023 |
Chinese language buzzwords like Barbie Q and electrical fish mirrored cultural shifts, influencing society and developments to outline China’s evolving...
Has hype around China’s Singles’ Day fizzled out? |
In line with Bain & Co., enthusiasm round Singles’ Day is waning as Chinese language shoppers turn out to be...
Platform Cancels Controversial Sales Star Xinba |
Common livestream anchor Xinba was banned in the midst of his dwell broadcast on Douyin for conveying false data and...
Wang Yibo, William Chan drive buzz for Chanel’s Cruise 2024 showcase in Shenzhen |
Chanel staged its Cruise 2024 assortment in China’s tech hub, Shenzhen, on November 2, its first main occasion within the...
LVMH and Gucci have taken note |
Gen Z shoppers are shifting from conventional video games to user-generated content material video games like Roblox. LVMH, Gucci, and...
China’s E-Commerce Slows Down as Celebrities Turn to Xiaohongshu for ‘Quiet Selling’ |
Taiwanese singer Annie Yi is the most recent celeb to start out “quiet promoting” on Xiaohongshu. Right here’s why Chinese...
Why Brands Need to Pay Attention to China’s Proposed Ban on ‘Offensive Attire’ |
China has proposed a regulation that may ban clothes that “hurts the sentiments of the Chinese language nation.” Ought to...
Blackpink’s Lisa Ignites Controversy on Chinese Socials with Cabaret Performance |
Blackpink member Lisa has sparked a viral debate on sexualization and feminine liberation in China after acting at Paris’ iconic...
Chinese and Global Stars Dominate Paris Fashion Week |
From China’s homegrown heavyweights to the globe’s trending A-listers, a constellation of celebrities took over the FROW throughout Paris Style...