Baidu Extends Metaverse Push With Virtual Hosts |
Baidu’s newest digital improvement is the subsequent step within the tech big’s bold Web3 rollout. Will using digital hosts enable...
Roger Vivier Bets Big on New Brand Ambassador |
Roger Vivier’s marketing campaign video starring Allen Ren hit over 10 million views inside 6 hours. OVERVIEWOn July 5, French luxurious...
The Logic of Livestreaming in China Is Changing |
The times of the hard-sell livestreaming broadcast could also be numbered in China as audiences crave lower-key content material.Over the...
Apple Opens a Douyin Account. Will It Pay Off? |
Apple continues to capitalize on the recognition of brief video platforms like Douyin to drive engagement and join with followers.What...
Yilan Hua & the Rise of the Chinese Supermodel |
Yilan Hua talks to Jing Every day concerning the potential of the home market, and why luxurious manufacturers want Chinese...
The Douyin KOL Helping Luxury Tap China’s Lower-Tier Cities |
The Douyin KOL @diandilahai is providing a gateway to luxurious via his humorous recreations of excessive style campaigns. It’s frivolous,...
Liu Genghong Is the Face of China’s Hottest Trend, Workout Livesteams |
Singer Liu Genghong has emerged as the brand new face of China’s health livestreaming development, with 64 million followers on...
Douyin Enters Digital Fashion With New Platform Pheagee |
With the launch of latest platform Pheagee, Douyin has made digital trend its new battleground. Can it safe this untapped...
Why Luxury Loves Anime |
In January 2022, Loewe launched a observe as much as final 12 months’s My Neighbor Totoro assortment with one other collaboration with...
Could C-Dramas Become the New K-Dramas? |
Streaming companies like Netflix and iQIYI are bringing extra Chinese language content material to world audiences. Right here’s why manufacturers...