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Why OpenAI, Google & Perplexity Are Giving Paid AI Tools Free Only In India

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Home Southern Asia India

Why OpenAI, Google & Perplexity Are Giving Paid AI Tools Free Only In India

by Asia Today Team
December 18, 2025
in India
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OpenAI, Google, and Perplexity are actually combating arduous to win synthetic intelligence customers in India. All three corporations have began providing their paid AI instruments at no cost, however solely within the Indian market. India’s big smartphone base, low cost web, and multilingual inhabitants make it extraordinarily helpful for AI corporations. As reported by Reuters, consultants consider these free plans will not be nearly development, but in addition about gathering numerous language knowledge from Indian customers to enhance future AI coaching.

Free AI Instruments In India Set off Large Consumer Development

India is the second-largest smartphone market on this planet, with round 730 million gadgets. Indians use a mean of 21GB of cell knowledge each month and pay simply 9.2 cents per gigabyte, among the many lowest charges globally. This makes India best for speedy AI adoption.

In November, Google started providing its $400 Gemini AI Professional subscription free for 18 months to 500 million Reliance Jio customers. Later, India was added to its discounted “AI Plus” plan. 

OpenAI adopted by making its ChatGPT Go plan free for one 12 months throughout India. Earlier, the plan price $54 within the nation and was paid in over 100 different nations.

This technique led to a pointy rise in utilization. ChatGPT’s day by day energetic customers in India jumped 607% year-on-year to 73 million, greater than double the U.S. Gemini reached 17 million day by day customers in India, in comparison with 3 million within the U.S. India is now the most important marketplace for each instruments.

Why India Is Essential For AI Coaching Information

Perplexity additionally entered the India-focused push by providing its $200-a-year Professional plan free for one 12 months to Airtel customers. In consequence, India now accounts for greater than one-third of Perplexity’s world day by day customers, up from simply 7% final 12 months.

AI consultants say Indian customers present helpful coaching knowledge due to their mixture of languages, dialects, and communication kinds. This helps AI fashions be taught complicated patterns lacking from current datasets.

ChatGPT sees the best engagement, with 46% of its month-to-month customers in India opening the app day by day. A PhD pupil in Hyderabad makes use of these free instruments for hours day by day however has opted out of knowledge sharing attributable to privateness considerations.



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