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Home Eastern Asia South Korea

Skipping showers before a date? What’s behind ‘pheromone maxxing’ trend

by Asia Today Team
October 7, 2026
in South Korea
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For most individuals, preparing for a date means having a shower and maybe placing on deodorant or fragrance. However some are doing the other, intentionally avoiding showers and scented merchandise within the perception that preserving their pure physique odor might make them extra engaging.

The apply, often known as “pheromone maxxing,” has not too long ago gained consideration on social media, notably amongst younger males. The concept is to cut back showering and keep away from deodorant, fragrance and different fragranced merchandise in order that the physique’s pure scent stays as sturdy as attainable.

The development facilities on pheromones, chemical alerts launched by a person that set off particular responses in different members of the identical species. Pheromones are properly established in lots of animals and may play an vital position in mating conduct.

Feminine silkworm moths, for instance, launch a intercourse pheromone referred to as bombykol that may appeal to males even at extraordinarily low concentrations. Mice additionally use chemical cues in urine and different secretions to collect details about different animals, together with their intercourse and reproductive standing.

However do people have something comparable — a intercourse pheromone able to making one other individual extra interested in them?

The well-known sweaty T-shirt experiment

One research ceaselessly cited in discussions about physique odor and attraction was printed in 1995.

Within the experiment, male college students wore T-shirts for 2 consecutive nights, after which feminine college students had been requested to odor and price six shirts. Researchers additionally analyzed members’ main histocompatibility advanced (MHC), genes that play a central position in immune operate.

The research discovered that ladies tended to price the physique odor of males whose MHC genes differed from their very own as extra nice than that of males with extra comparable MHC genes.

The researchers concluded that their findings prompt MHC genes, or genes linked to them, might affect human mate alternative. The research grew to become popularly often known as the “sweaty T-shirt experiment” and helped gasoline the concept people may be capable to detect genetic compatibility by odor.

Fathers acknowledge their kids by odor

A 2024 research printed in Physiology & Conduct examined whether or not fathers might acknowledge their kids by physique odor. The fathers had been in a position to establish their very own kid’s physique odor at charges above likelihood and usually most popular their very own kid’s odor. Nonetheless, that choice declined because the youngster grew older.

The decline was related to extra superior levels of puberty particularly amongst daughters. The researchers mentioned the discovering “helps the speculation of odor-mediated incest prevention in opposite-sex parent-child dyads.”

That doesn’t imply people have been proven to own intercourse pheromones akin to these present in some animals.

Researchers writing in regards to the current “pheromone maxxing” development say no chemical in people has but met the scientific standards required to determine it as a pheromone.

Human physique odor might affect how folks understand each other, and odor clearly performs a task in attraction and social relationships. However the proof doesn’t set up the existence of a selected human intercourse pheromone that may be “maximized” by avoiding showers.

This text from Kormedi.com, Korea’s high well being care and medical portal, was translated by a generative AI system and edited by The Korea Instances.



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