Carlsberg Asia and Grab Make Beer Pairing Discovery Effortless with Brewmaster-curated Dining Experiences

Carlsberg’s Grasp Brewer Zoran Gojkovic spotlights Hanoi’s vigorous native tables and Hue’s heritage-rich delicacies, with restricted Seize Dine-Out and GrabTransport offers

Discover the cities with Zoran: https://thebruneian.information/2026/10/13/carlsberg-asia-and-grab-make-beer-pairing-discovery-effortless-with-brewmaster-curated-dining-experiences-2/?utm_source=rss&utm_medium=rss&utm_campaign=carlsberg-asia-and-grab-make-beer-pairing-discovery-effortless-with-brewmaster-curated-dining-experiences-2

HANOI, VIETNAM – Media OutReach Newswire – 13 October 2026 – Carlsberg Asia is partnering with Seize, Southeast Asia’s on a regular basis superapp, to launch brewmaster-curated beer pairings experiences with restricted dine-out and transport offers in Hanoi and Hue, Vietnam. Out there from in the present day to 21 November 2026, the marketing campaign invitations shoppers to find surprising pairings with Carlsberg’s completely different portfolio and luxuriate in them firsthand at accomplice eating places.

Guided by Carlsberg’s Grasp Brewer, Zoran Gojkovic, this first-of-its-kind collaboration takes diners on a seamless, easy journey from digital inspiration to tableside enjoyment. From exploring curated food-and-beer pairing trails, unlocking restricted vouchers, and heading to accomplice eating places to benefit from the good pairing. Whether or not gathering over acquainted favourites, uncovering Hue specialities or making time for a leisurely weekend meal, the expertise transforms on a regular basis eating into moments price savouring.

Carlsberg’s Grasp Brewer Brings His Experience to Vietnam’s Vibrant Tables for Memorable Pairings

Marking the launch, Carlsberg’s Grasp Brewer, Zoran Gojkovic, travelled throughout Southeast Asia, buying and selling the brewhouse for the area’s most enjoyable kitchens. At each cease, he sat down with cooks, restaurant companions and native meals communities to discover the wealthy culinary traditions behind every dish and share the brewing science behind nice pairings. Alongside the journey, Zoran drew on many years of brewing experience to match each revolutionary dish with the right brew from Carlsberg’s portfolio, revealing how native meals tradition and brewing craftsmanship mix seamlessly on the identical desk.

With restricted offers now out there on Seize Dine Out, Carlsberg is redefining the fashionable beer event in a bustling metropolis crammed with vibrant native flavours. Going past skilled pairing suggestions, the partnership takes meals lovers straight from on-line inspiration to the desk, the place they will effortlessly uncover curated native spots, unlock personalised offers, and discover expertly crafted beer pairings tailor-made to numerous tastes.

Daniel Thomas Grass, Senior Advertising and marketing Director of Carlsberg Vietnam, mentioned: “Vietnam has an extremely wealthy meals tradition, and beer has all the time been a part of lots of the events the place individuals come collectively. By way of this partnership with Seize, we’re bringing Carlsberg’s brewing experience nearer to those native consuming events, making it simpler for shoppers to find new meals and beer pairings and luxuriate in our portfolio in a recent and related method.”

Hanoi’s Social Eating Scene Meets a Crisp Pour with Halida and Carlsberg

Hanoi’s eating tradition is constructed round beneficiant sharing plates, assertive flavours and a social power that extends from neighbourhood eating places to Tạ Hiện St. after darkish. Halida fits the relaxed events with its refreshing, easy-drinking character, whereas Carlsberg provides a brighter, cleaner match for extra up to date dishes.

At Nhà Hàng Sông Tiền, Halida Draught gives refreshment alongside the savoury richness of area crab scorching pot, crispy salt-and-pepper frog legs and chilli-salt grilled sturgeon; whereas at Bia Phố Đêm,Halida pair naturally with fried fermented pork rolls, roasted peanuts and barbecue plates.

For a extra refined expression of Hanoi eating, Carlsberg brings a clear end to fermented pork wrapped with lobster at Sin Gallery Eatery & Bar. At Lit Restobar, it refreshes the palate whereas permitting the citrus perfume and mild heat of mắc khén pepper on grilled pork cheeks to come back via.

Huda Brings Hue’s Heritage and Night Gatherings Collectively

In Hue, Huda takes centre stage throughout the town’s on a regular basis dishes, royal-inspired cooking and night social events. Its longstanding reference to Central Vietnam makes it a pure accompaniment to each the depth and delicacy of Hue delicacies.

With the fragrant broth of bun bo at Bún Bò Bà Nga, Huda gives a refreshing counterpoint that retains every mouthful balanced. At Vườn Ý Thảo (Ý Thảo Backyard), its easy-drinking character enhances a extra intricate meal of phoenix sausage spring rolls and Hue specialities together with bánh bèo, bánh nậm, bánh lọc and bánh khoái.

For a extra up to date expression, Huda Ice Twist brings a brilliant, refreshing end to TÀ VẸT‘s night sharing menu of beef with pickled eggplants, Vietnamese chilly cuts, crispy fried pork stomach and evenly cooked shrimp. The result’s Huda in a special setting, whereas remaining carefully linked to Hue’s native social tradition.

From Seize to the Desk: Turning On a regular basis Meals into Beer Events

Getting from craving to desk takes only a few faucets. On the devoted Carlsberg choice web page within the GrabDineOut operate, shoppers can browse collaborating eating places, discover curated food-and-beer pairing trails, and unlock restricted offers.

At chosen dine-out venues, shoppers can take pleasure in 30% off their invoice when buying any collaborating Carlsberg Vietnam beer (*), with a most low cost of VND 500,000, along with GrabBike or GrabCar vouchers for a spherical journey. Whereas at chosen transport-only venues, shoppers can take pleasure in 20% off GrabBike or GrabCar rides to the restaurant, capped at VND 50,000, from 5 pm to 10 pm. For extra particulars, please confer with the appendix.

Collectively, Carlsberg and Seize are making nice pairings simpler to search out and luxuriate in: one deal, one pairing, one shared desk at a time.

Appendix
(*): The supply is relevant to any Carlsberg Vietnam beer manufacturers, together with Carlsberg, Huda, Halida, Tuborg, 1664 Blanc. The promotion could finish sooner than scheduled as a result of restricted variety of vouchers out there.

Marketing campaign interval: 13 October to 21 November 2026

Hashtag: #CarlsbergAsia

The issuer is solely liable for the content material of this announcement.

About Carlsberg Asia

Established in 1847 by brewer J.C. Jacobsen, the Carlsberg Group is likely one of the main brewery teams on this planet, with a sexy portfolio of beer and different beverage manufacturers. With over 37,000 staff, and with a presence in additional than 150 markets, the Group has a function of brewing for a greater in the present day and tomorrow. Doing enterprise responsibly and sustainably helps that function – and drives the efforts to ship worth for shareholders and society.

Carlsberg Asia is a dynamic and numerous area comprising of 8 working markets: Cambodia, China, Hong Kong S.A.R. (Macau and Taiwan), Laos, Malaysia, Myanmar, Singapore and Vietnam. Altogether we’ve got 35 breweries in operation and a few 13,000 staff spreading throughout the Asian markets. The Asia Regional Workplace is predicated in Hong Kong.

About Seize

Seize is a number one superapp in Southeast Asia, working throughout the deliveries, mobility and digital monetary companies sectors. Serving over 500 cities in eight Southeast Asian international locations – Cambodia, Indonesia, Malaysia, Myanmar, the Philippines, Singapore, Thailand and Vietnam – Seize permits hundreds of thousands of individuals on a regular basis to order meals or groceries, ship packages, hail a trip or taxi, pay for on-line purchases or entry companies akin to lending and insurance coverage, all via a single app. Seize was based in 2012 with the mission to drive Southeast Asia ahead by creating financial empowerment for everybody, and strives to serve a triple backside line: to concurrently ship monetary efficiency for its shareholders and have a optimistic social and environmental influence in Southeast Asia.